5 Best Ways Bloggers Can Leverage Instagram

Instagram is currently the most popular social media platform and there is no debate about it. Plus, Gen Z has made it their go-to space for themselves, and there’s a doubt about that either.

Thanks to the immense goodwill it has accumulated, it offers desirable career choices for many. Various content creators have gathered in the space to improve it.

Many bloggers have joined this app and are trying their best to make their mark. Some of them have already met with success, but many talents remain to be found.

Proper use of the app is one way to avoid this danger, and you can trick the algorithm as well.

This article offers you some tips and tricks. Discover them in detail.

Is Instagram worth it for bloggers?

Instagram is a space where visuals have a bigger impact than articles. It is more friendly for vloggers than friendly blogger.

So, will it actually help a blogger spend time and effort here? The answer is yes.

Well, there is no denying the fact that Instagram has many users and you cannot find a better way to attract an audience.

Because there are so many users, it won’t be as hard as it seems to find people who will “tap the link” to learn more.

Top 5 Ways Bloggers Can Leverage Instagram

If you have an opportunity, why not take advantage of it? That’s the motto here. So, without further ado, here are five great ways for bloggers to get the most out of Instagram.

  • A good biography
  • Use stories well
  • Link site
  • Post regularly
  • Use hashtags

1. A good biography

If you are an app blogger, a good bio is a must. There is no other way to do it.

Biography and profile picture are the first impression you make to app users. Now, for a blogger, the profile picture doesn’t have to be perfect, but the bio has to be top-notch.

Ultimately, if you want someone to read what you write, you’ll need to get them familiar with your tone.

Whether your particular niche fits their interests is up to the user, but after that, it’s up to you to attract the reader.

Organic is the best place for that. But that doesn’t mean you have to use big words just to make it look fancy. No one has time to refer to the dictionary to understand a bio.

Keep it simple. Keep it authentic. Also, match the tone of your writing style and leave a point that will make visitors curious. That’s it.

This is the definition of a good bio.

2. Make good use of stories

Once Snapchat was everyone’s favorite. But more and more people stopped using it as soon as Instagram launched the Stories features. Even after many years, this feature remains everyone’s favorite.

The Instagram development team should be fully credited for the constant updates and interesting ideas they add to stories. From adding songs to stickers and GIFs, Instagram spares no effort to entertain users.

Want to share daily previews with your followers? Then stories are for you. After all, you definitely wouldn’t want to cram a bunch of videos into a regular Instagram post.

Bloggers can use this space to give direct access to their blogs with the “swipe up” function.

However, this is limited until you reach a certain number of subscribers. You can also use it to link to the post that provides an update on your blog.

The Instagram algorithm may not put your post in the feed of all your followers, so you can use Instagram stories as another way to notify your audience of any updates. So basically you get more views on your stories, and at the same time, more views on your profile. Kudos to Instagram for helping other bloggers!

In addition to GIFs, there are also animated ones that make Instagram stories look cool.

3. Links to websites

Now, for an Instagram blogger, the main idea behind using this app is to bring users to a blog.

Instagram provides this space in the bio. You can use it and post regularly to give a little idea about your new blog, keep them hooked and ask them to come over to your website.

It sounds like some kind of trick to get people to visit your website, but if you want to take advantage of Instagram, you really don’t have a better way.

Another way to increase traffic to your recent blog is to add the link to a specific blog post instead of a homepage.

Now, if you follow this pattern, you need to make sure that you keep the links up to date. This is considered more effective and if you want traffic to other blogs you can add them to the “linked to” section.

This will drive users to more of your blogs and if they like them they will be hooked.

All you can do is write good content and make it easy to reach.

4. Post regularly

Now this is the simplest mantra that is repeated over and over again. But again, it’s not fun. People often confuse posting content with dumping anything and everything.

But this is not the case. Now, for influencers and others who post mostly personal content, a selfie can often suffice.

However, this is not the case with bloggers. Writing something is not equal to asking for a cup of tea.

You have to put in the effort and put everything in place to make it look good for the readers. So regular posting can be cumbersome because you can’t lower your standards.

However, you cannot neglect your publication. You need to keep the profile up to date with regular posts so that if someone new comes to the page, they’ll be impressed with what they see.

Also try to cover different types of content in your niche of choice. Connect links to each other on the website.

Even if you don’t garner great engagement initially, if you keep trying to make your mark, you’ll get through it.

All in all, you need to both post regularly and post relevant content, otherwise it’s a completely wasted effort.

5. Use hashtags

The first thing that comes to mind when posting a story or message is “What hashtag to use?“After all, there is no Instagram without hashtags.

Even with the many updates and changes, there is one thing that remains constant for Instagram: the love of hashtags.

Moreover, it is impossible to leave a mark on the app without hashtags.

Speaking of engagement, MegaFamous.com can help increase it.

App users follow hashtags of their choice in order to get the content they like.

This is why hashtags play an important role. Using irrelevant hashtags just because they contain numbers won’t do you any good.

Be sure to respect the tone of the post and your profile and your efforts will be rewarded.

Sometimes hashtags that work well for you can also serve as a focus for new blog posts.

Also, vigorous research on contemporary trends can help immensely. This research should be done before publishing a blog post.

Hashtags, if you observe, work in a very technical way. Follow the path but don’t make it too obvious and you’re good to go.


Instagram is a very convenient and easy-to-use platform if you’re here for fun, but if you’re here to make a mark or think of it as a career, it can be tedious.

The algorithm is tricky and if you’re a blogger and you don’t have a lot of visuals to share, it gets tougher day by day.

But the tips and tricks mentioned above can also work in favor of bloggers.

At the end of the day it can be hectic and frustrating, but when you cross the threshold everything will start to make sense.