EdR appoints senior executives as private bank director quits

The director of the Edmond de Rothschild group’s private bank, Michel Longhini, is leaving the company.

Longhini joined the group in 2019 from UBP, where he was CEO. In his role at Edmond de Rothschild, he oversaw the firm’s private banking activities and developed products to meet the needs of affluent families and entrepreneurs.

In September last year, Longhini took over the responsibilities from Martin Liebi, who was its deputy managing director and responsible for Switzerland before leaving the company.

Hervé Ordioni will replace Longhini as managing director of the international bank and member of the group’s executive committee.

In his new role, Ordioni will oversee Swiss, Monegasque, Dubai, Israeli and UK private banking activities as well as wealth solutions, wealth planning and external wealth management activities. He will be based in Geneva and will develop products and solutions for customers.

Ordioni joined the group in 1996 and has been CEO and member of the board of Edmond de Rothschild Monaco since 2013, strengthening the company’s presence in the market.

Since 2015, he has chaired the commission for the promotion of Monaco as a financial centre, within the Monegasque Association for Financial Activities.

In addition to the Ordioni promotion, Yves Stein, CEO of Edmond de Rothschild Europe in Luxembourg, and Renzo Evangelista, CEO of Edmond de Rothschild France, will join the group’s executive committee on July 1.

Stein has more than 30 years of experience in private banking in Europe and Switzerland, while Evangelista has worked in private banking, insurance brokerage and mergers and acquisitions as major players in France.

Edmond de Rothschild currently has CHF 178 billion (€175 billion) in assets under management and specializes in private banking and asset management for families, entrepreneurs and institutional investors. The group is also active in corporate finance, private equity, real estate and fund services.